Research value:

By continuing to understand customer needs,  identify and solve problem in the services and improved results, which will improve and maintain long-term stability of customer satisfaction.
Research Methods satisfaction: will identify key factors that affect customer satisfaction, customer loyalty and customer behavior; thereby optimizating and enhancing the most cost-effective the key factors to deliver consumer demands, change consumer behavior, and establish and improve customer loyalty, and to reduce customer complaints and increase repeat purchase, create a good reputation, enhance overall business competitiveness.

Methods:

Qualitative research: the sales and afterservice visit

Quantitative research: Quantitative consumer research, media monitoring, user behavior monitoring

Application in :

The extensive application of Satisfaction
Service & product market performance issues

Applications:

In the fast moving consumer goods (FMCG), pharmaceutical, automotive, telecommunications IT, mobile phones, home appliances, software applications, Internet, entertainment and other